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From Our Blog

first time home buyer holding keys to new house

Understanding the Home Buyer’s Journey from A-Z

December 12, 2018

By Jessie Trapp, Marketing Coordinator For most, buying a home is among the several major milestones in life – it’s a big deal. It seems to start out as a mere fantasy that you picture happening in the very, very distant future. And then suddenly, before you know it, you’re […]

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remaining authentic as a real estate agent

How to Remain Authentic as a Real Estate Agent

December 11, 2018

By Tiana Baur, Content Marketing Manager With constant societal pressures, staying genuine and truly being ourselves can feel like a struggle (especially depending on your office or company culture). And yet, those that know how to remain authentic are often the ones that stand out and succeed, in both their professional […]

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using emotion in real estate marketing

Using Emotion in Your Real Estate Marketing Strategy

December 6, 2018

By Jessie Trapp, Marketing Coordinator  The drive that leads us to buy a Coke over a Pepsi or a Toyota as opposed to a Honda can be summed up in one single word: emotion. Not only do emotions influence our choices, but it has been found that consumers often place […]

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