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In Case You Missed It: January 2019 Real Estate News
By Jessie Trapp, Marketing Coordinator and Tiana Baur, Marketing Manager
2019 started with a bang – and no we don’t just mean fireworks. 31 days in and there’s already more than enough new stories, headlines, and goings on in the industry to keep us preoccupied. But don’t worry, we’re sticking to the top five! Someone has to weed through the noise and we’re more than happy to do it.
Without further ado, here are the top five January 2019 real estate news stories to know ( in case you missed it):
1. Ex Keller Williams CEO writes an open letter
The Keller William’s OG, Gary Keller, announced he’s taking the throne back. The outgoing CEO, John Davis, however had some words and he did not like the speculation around his sudden departure – so he wrote an open letter. In this letter he clarifies that he resigned.
P.S. We’re totally into his open letter concept. You could even say this cool company we know might’ve even started the trend last year. #winkwink
2. Inman Connect NY is in full swing
Inman Connect – this month’s biggest event – is happening right now. Brokerage leaders, techies, real estate agents, and more are all getting their connections on in the Big Apple. Did we mention it’s located in Time Square? Not too shabby.
There’s one very important part of this annual trip that is getting extra attention this year: desserts. To all those attending this event, instead of taking your usual coffee/snack break, how about gelato or mini pies instead? Our mantra: Life’s uncertain, eat dessert first.
3. Swanepoel released its annual T3 Power 200
Swanepoel made a list and they checked it twice. Ron Peltier, the CEO of HomeServices of America got the win, making him “the most powerful and influential person in real estate.” T3 Sixty has eight different criteria when making the list, including, “the office leaders hold, their tenure, the size of the company they lead, its financial resources, their significance and impact on the industry, their company’s activities in the previous year, other activities outside their own company and their personal power and influence.” We’re proud to say many of our clients and partners (and even our CEO) made the list!
4. Major companies are making moves and impacting real estate in a big way
According to our friends at RISMedia, “Now, Google and Apple are hopping onboard the expansion train, promising new jobs outside the West Coast which could attract an influx of relocating talent, possibly putting a strain on the local housing markets.” Along with Amazon, Google (adding 7,000 jobs) and Apple (adding 100 jobs) also have their sights set on NYC. All eyes are on how this will continue to impact the housing markets over there.
5. Taylor Swift x real estate drama?
Taylor Swift found herself in the middle of a Douglas Elliman lawsuit with former real estate agent over her Manhattan townhouse. Long story short: Douglas Elliman claimed the agent was wrongfully left out of the deal. They did not win, instead, the case was thrown out by the judge. Swifties everywhere are hoping this inspires another “Bad Blood” original.
6. York Baur (MoxiWorks’ CEO) Jumped into a lake. In a cloud suit. In January.
Okay, so we may have lied. We’re sticking to six notable new stories this month, but only because our CEO did the POLAR PLUNGE. York jumped into some chilly waters to celebrate the fact that the Moxi Fund absolutely CRUSHED its fundraising goal, releasing more than $17,000 to the charities within our local Seattle community in 2018. Thank you to all of our employees, clients, vendors and partners who donated to the Fund and made this epic moment happen. A bet’s a bet!
There you have it! Thanks for reading and stay tuned for another #ICYMI!
zipLogix™ Partners with MoxiWorks in Latest zipForm Enterprise-Connect™ Integration for Brokerages
Agreement provides brokerages with access to MoxiWorks’ cloud open platform
Fraser, MI—January 30, 2019 — zipLogix™, the industry leader in transaction management software and creators of zipForm®, today announced at Inman Connect that its robust back office solution, zipForm Enterprise-Connect™, now includes a new partnership with the MoxiWorks open platform, the MoxiCloud, integrating zipForm® Plus with their MoxiEngage CRM.
This agreement provides the largest network of real estate professionals in the nation with the opportunity to use zipForm® Plus and MoxiEngage CRM to streamline workflows, maximize efficiency, and enjoy a new kind of simplicity for their transactions. In addition, users will enjoy the convenience of a single sign-on experience to and from zipForm® Plus and MoxiEngage.
With this new integration, users can import contacts and property information to and from MoxiEngage and start a zipForm® Plus transaction right from within their MoxiEngage account. This results in a complete customer nurturing process that also saves both agents and brokerages a considerable amount of time when processing transactions.
“We are always looking for innovative products, features and partnerships that will make user workflows easier and more streamlined. We also aim to empower brokerages and agents to deliver the ultimate client experience. This partnership falls right in line with that vision,” said Scott Strong, CEO of zipLogix™. “Partnering with MoxiWorks will enable users to increase their efficiency, which will result in increased profitability for them.”
“Like MoxiWorks, zipLogix is deeply rooted in real estate. We know their number one priority is to make real estate professionals’ lives easier, which is near and dear us,” said York Baur, CEO of MoxiWorks. “We’re excited to partner with zipLogix to give our brokerage clients the ability to have a fully-integrated transaction management system and look forward to more integrations with them in the future.”
zipForm Enterprise-Connect™ partnerships will continue to give users access to intelligent and innovative systems that deliver the tools real estate professionals need to manage their business. These integrations with zipForm® Plus, which also include partners like Profit Power by Landtrax and Emphasys, will make it easy to pull information seamlessly when needed.
To discuss these new time-saving zipForm Enterprise-Connect™ integrations, please contact the zipLogix™ Business Development team at 866-406-4286.
Fraser, Mich.-based zipLogix™, creators of zipForm®, is a technology company created by and owned by REALTOR® Associations, working to improve productivity and efficiency industry wide. Its transaction management software, which includes zipForm® Plus, zipTMS® and zipVault®, automates and simplifies the repetitive and complex steps of real estate transactions. zipLogix™ is also the provider of the National Association of REALTORS® (NAR) Transaction Management Benefit, available to more than 1.3 million REALTORS® nationwide.
About MoxiWorks
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks’ integrated tools are centered on sphere methodology that increases agents’ repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 40 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
PR Contacts:
Thomas A. Pilarcik
mediainquiries@ziplogix.com
Tiana Baur
tiana@moxiworks.com
Barrett Sotheby’s International Realty Partners with MoxiWorks for Brokerage Platform
BOSTON, January 29, 2019 – Barrett Sotheby’s International Realty of Massachusetts has recently partnered with MoxiWorks, a leading real estate technology company, to deliver a powerful platform to their agents.
MoxiWorks creates technology for brokerages and real estate agents that makes their lives easier, streamlining day-to-day processes. “We’re extremely excited to be partnering with Barrett Sotheby’s International Realty to provide them and their agents with tools that will have a huge impact on their real estate businesses,” said York Baur, CEO of MoxiWorks. “Barrett Sotheby’s understands the importance of supplying their agents with what they need to succeed and delight their clients time and time again.”
Barrett Sotheby’s, who serves clients in Greater Boston, opted for an entire suite of MoxiWorks products, including the MoxiEngage CRM that increases an agent’s business by 54% on average, which comes with powerful tools such as the Insights predictive analytics tool and automated email marketing with Neighborhood News and Just Listed/Just Sold. They also selected the MoxiPresent interactive CMA presentation tool, which helps agents do 43% more transactions each year on average, as well as the MoxiHub intranet, connecting all brokerage communications.
“Partnering with MoxiWorks gives our agents and clients an enormous advantage and positions us for the latest technology and future trends. We can’t wait to get these tools onboarded and into our agents’ hands,” said Laurie Cadigan, CEO and Owner of Barrett Sotheby’s International Realty. With 40 years of proven success as local market leaders, Barrett Sotheby’s International Realty agents are known for their focus on client service and support. “Our agents are incredibly dedicated to giving their clients the utmost service and experience, and MoxiWorks tools will give them more tools and more time to do just that.”
Barrett Sotheby’s suite of MoxiWorks products will also come with the MoxiCloud, a comprehensive suite of data management services designed to protect and enable the broker to fully control the distribution, licensing and use of the brokerage’s listing, agent and consumer data.
About Barrett Sotheby’s International Realty
Since 1977, Barrett Sotheby’s International Realty has grown into one of the most successful independently owned and operated real estate companies in Massachusetts. For over 35 years our outstanding reputation and ethical standards have begun with our agents, who join the Barrett Sotheby’s International Realty team by invitation only. Headquartered in Concord MA, Barrett Sotheby’s International Realty also has offices in Carlisle, Lincoln, Lexington, Bedford, and Acton MA and specializes in residential home buying and selling in the cities and towns North and West of Greater Boston. For more information about Barrett Sotheby’s, please visit barrettsothebysrealty.com.
About MoxiWorks
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks’ integrated tools are centered on sphere methodology that increases agents’ repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 40 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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For more information on this topic and other press inquiries at MoxiWorks, please contact Tiana Baur at tiana@moxiworks.com.
Gaining a Competitive Advantage with a Modern Real Estate CRM
By Maddie Jostol, Senior Marketing Manager
Evaluating a real estate CRM in today’s noisy world is overwhelming. What will actually make a difference in your business? What should brokerages look for in a real estate CRM that will truly give you a competitive advantage?
It can be tough to know what features to prioritize, how much you should be investing, and what questions to ask. It’s important to go in knowing what pain points you’re trying to solve for and what your priorities are. There are a lot of solutions out there, which leaves you weeding through everything to pick a system and provider that will not only fill your current needs, but also grow with your brokerage in the future. Trust us, though… when you pick a good one, it will all be worth it.
The truth is, when you onboard a truly innovative, well-designed real estate CRM that fits your business model, it can make an amazing impact your bottom line.
Here are a few things that a good, modern real estate CRM should have that will undoubtedly enable growth in your business:
A system that understands your business.
First of all, you need a CRM that works for real estate. The sales process in real estate is drastically different from that of other industries. The way in which agents work leads, how marketing is done, the data necessary to complete a transaction, and the way goals are tracked are all unique to real estate. Choose a system that aligns with real estate transactions and compliments the way you do business.
Automation that improves productivity.
Any modern CRM should be built with automation in mind. Automation enables your agents to do more, with less time. It means they’ll be able to rely on technology to do the mundane, repetitive tasks so that they can focus on what they do best: building relationships.
Look for a system with marketing automation, such as email marketing that automates touch points with an agents’ sphere. MoxiEngage, for example, has Neighborhood News, which sends out personalized market snapshots to an agents’ sphere every month without them lifting a finger.
Event better, look for integrated predictive analytics that help your agents stay ahead of the game. Agents are attempting to stay in touch with hundreds of people in their sphere. Imagine being able to provide them with a system that not only automates many of those touch points, but also leverages data to notify them when someone in their sphere is likely to list.
Integrations that matter.
Speaking of automation, data integration is key to having a CRM that truly drives your business forward. Integration with your MLS should be a non-negotiable. Agents shouldn’t need to waste time on repetitive data entry, and your property data should always be up-to-date and accurate. When evaluating a real estate CRM, look for integrations that increase agent productivity, in turn, increasing your brokerage’s profitability.
Lead routing should be a given. Integrated websites are best, because they route leads generated on your brokerage or agent websites directly into an agent’s CRM. On top of that, any lead providers (Buyside, Offrs, and Flipt are a few of our partners, for example) should be integrated so that those leads are routed into the CRM for easy follow-up.
Integration with your digital transaction management provider is also incredibly valuable, as it streamlines the entire transaction process for the agent. For example, agents can launch a DocuSign Transaction Room directly from their MoxiEngage account. The more we can simplify an agent’s workflow through valuable integrations, the better.
Reporting that promotes business growth.
At the end of the day, agents need to know: where does my business stand? Am I hitting my targets? Am I behind on my annual goal? Automated reporting enables and agent to always know the status of their business. Goal setting is step one, but agents also need the ability to track progress towards that goal.
As an example, since MoxiEngage is integrated with your MLS, an agent’s goals dashboard is automatically updated with each completed transaction, which enables them to see a realistic view of where their business stands without having to manually input any data.
A future of innovation.
It’s in your best interest as a brokerage to seek out a CRM that values innovation. The real estate industry is in an era of change and disruption, which means that in order to gain that competitive advantage you’re looking for, you’ll need an innovative technology platform behind that CRM.
Of course, we’re a bit biased since we’ve seen our clients drastically grow their businesses with MoxiEngage – the average agent with a MoxiEngage license sees 54% more transactions than those without, and the agents who fully utilize it see 117% more transactions over their peers without it. You can see why we’re biased. Regardless of the technology provider you choose to partner with, be sure to check these boxes when evaluating a new CRM. Choose a system that not only fits your business now but will grow with you.
If you’re in the process of evaluating a CRM for your brokerage and would like to get advice from one of our experts, reach out to us here.
Your 2019 Real Estate Resolution: Get Your Head in the Cloud
By Kylah Searing, Director of MoxiCloud Partnerships & Integrations
It’s common to hear someone say, “get your head out of the clouds,” but here at MoxiWorks, we want everyone to get their heads IN the cloud! We’re not daydreaming anymore, the MoxiCloud is the real deal and I’m sitting on cloud nine reflecting on all that’s been accomplished and what’s in store for 2019. Too much cloud? Oh, just you wait!
When we started our MoxiCloud Partner Program a few years ago, we knew there was great potential and worked hard to find partners willing to join that shared our common vision. That vision? To create a ubiquitous data platform across all of real estate.
Being a software company, we first handedly know the pain points of onboarding a client. Not only do we need a lot of data just related to the brokerage, but we also need their MLS data. Anyone who’s had to secure MLS data for their application understands the complexity there. Just jumping through the hoops to secure it is one thing, but then digesting the different formats is a whole other ball game. So, why not take the pain out of all of that? The MoxiCloud was designed to help both our brokerages and vendors!
Why life is better in the MoxiCloud
Brokerages don’t need to spend time creating feeds or files of agent roster data or gather logos/colors, etc. They just point people to the MoxiCloud! The MoxiCloud is predictable which makes it attractive to the vendors. No more dealing with MLS data or brokerage data in different formats… it’s consistent and streamlines everything. For instance, one specific partner would typically estimate onboarding around three months, but after integrating with the MoxiCloud was able to shorten it to two weeks and even created hundreds of demo agent accounts in 24 hours to run a pilot! That is the power of the MoxiCloud.
Over the last few years of running this program we have acquired 40 partners who are actively leveraging the MoxiCloud in some form or fashion! I’m sure you’re saying to yourself, “40? That’s it? But others are claiming 200+ integrations!” Right, but one-way “integrations” at the agent level don’t count in our book! Are those “integrations” able to reduce onboarding time, get vendors to revenue quicker, access brokerage logos and colors, access brokerage listings, agent’s consumer data, and transaction data? I think not! Most other API’s out there can provide one data set, which is great, but it still requires someone to go out and find all the other necessary data. It’s also doing next to nothing to enrich that data and make it available to others.
Over 50% of our partners are actively enriching the MoxiCloud by passing data into it. By doing this, the data is automatically available to everyone else who is using the data. Imagine this: An agent who is using MoxiEngage CRM gets a new lead from their agent website (hosted by one of our many amazing web partners). It’s automatically populated into the MoxiCloud and into their MoxiEngage CRM account. This lead turns into a new listing and because their transaction management provider and marketing provides are also in the MoxiCloud can automatically generate a transaction room and send the just listed marketing (and the agent didn’t have to do anything). When the listing is pending the client automatically receives an invite to a moving concierge service and signs up. The information on that sign up is populated into MoxiEngage automatically so the agent can be in the know. After closing the transaction, the agent has quick access to gifting services to send a thank you – phew! Get the picture? With everyone contributing to the cloud we can save the agent so much time by reducing all the redundant data entry they are used to.
The value of the MoxiCloud for brokerages
It’s not just the vendors who value in this equation. Many of our brokerage clients are using the MoxiCloud themselves to access their own data in a more streamlined way and even using it for custom development and streamlining their own processes to help their agents. Woah, right?
If you thought this was all a ploy to get people to use our Moxi products (MoxiEngage, MoxiPresent, etc.) you couldn’t be more wrong. We believe our products can stand on their own merit, but we also know they’re stronger with the MoxiCloud and we want others to be stronger with the MoxiCloud too (yes, we want others to succeed). Last year we worked with two of our partners who needed to share data. We built the attributes necessary so one partner could enrich the cloud with their data and the other partner could access it. None of it is being leveraged by any Moxi products… it’s just data sharing in the cloud!
Looking to the future: Your 2019 Real Estate Resolution
As we hit the ground running in 2019, I do hope everyone will get their heads in the cloud and share in our vision. The MoxiCloud and our partner program have come so far in the last few years and I love that we have so much support from all our brokerages and partners! If you’ve stayed with me this far and your brain has exploded into a mushroom cloud from all this cloud talk and you’re thinking “I need to get my head in that MoxiCloud,” don’t hesitate to reach out! You can contact me here.
5 of Our Favorite Real Estate Podcasts
By Jessie Trapp, Marketing Coordinator
With the busy bee lifestyle that comes along with being a real estate agent, it can be tricky to find the time to sit down and soak in the wisdom of the industry’s top producers. The nature of your gig makes it even more essential that your educational content can be absorbed while on-the-go.
Enter: real estate podcasts.
We at MoxiWorks recently hopped on the real estate podcast bandwagon and started producing our own podcast, REAL with MoxiWorks. Throughout the process of developing the show, we came across several industry-related podcasts that are absolutely worth checking out if you, too, happen to be a fellow real estate diehard.
Whether you’re an agent, broker, manager, or even a home buyer/seller, here are a few of the awesome real estate podcasts that we recommend giving a listen:
1. Bigger Pockets Podcast
Need a podcast that will make running an 8k go by in no-time? If you’re interested in real estate investing and have the time to commit to tune in from start-to-finish, this is a great show for you. Not only are the hosts extremely upbeat and entertaining, but most of the episodes include over an hour of engaging and informative content.
2. Real Estate Rockstars
If you’re looking for a podcast that you can make a part of your daily routine – look no further. Pat Hiban, host of the 3-day-a-week Real Estate Rockstar podcast is not only a billion-dollar agent himself, but makes it a point to interview the best of the best in the industry to get their juiciest tips and tricks for success.
3. Kevin & Fred’s Next Level Agent’s Podcast
Need some actionable advice for your real estate biz but are short on time? Kevin & Fred’s podcast features quick tips and tricks that are perfect for making the most of a drive to the grocery store or waiting in line for your morning coffee.
4. Real Estate Today
Real Estate Today is the official radio program of NAR, meaning it’s ALL about real estate. Listen in to hear agents’ thoughts on selling, current industry trends, and so much more.
5. Rise Seattle
Okay –we might be a little biased about this one, but it’s for good reason! The Rise Seattle podcast is hosted by a Windermere Real Estate agent, Tyler Davis Jones, and features a lot of talk about our neck-of-the-woods (Seattle, WA). Although the topics vary greatly, the commentary often touches on real estate related topics and is a great listen, regardless of your location.
Haven’t had the chance to get REAL with us? Check out the inaugural episode of our monthly podcast!
MoxiWorks Delivers Alternative to Upstream
SEATTLE, January 17, 2019 – Leading real estate technology company, MoxiWorks, announced today that their alternative to Upstream is available to enterprise brokerage customers nationwide. The MoxiCloud open platform provides brokerages with a comprehensive suite of data management services designed to protect and enable the broker to fully control the distribution, licensing and use of the brokerage’s listing, agent and consumer data.
For years, brokerages waited patiently for Upstream to deliver a solution, but their recent announcement of an unresolved technology provider shift has made the future uncertain. “Brokerages need to take control of the data that powers their business, period. Own your data! It’s high time, and brokerages have waited long enough for this to be delayed any longer,” said York Baur, CEO of MoxiWorks.
MoxiWorks has evolved the MoxiCloud for three years to have the majority of the data and functionality originally envisioned by Upstream. Highlights of the MoxiCloud’s capabilities include:
- 4.5 million sold listings in 2018 from 300 MLSs representing over 90% of the home sale footprint in the U.S.
- Agent data for over 120,000 agents
- Brokerage branding and roster for over 70 of the largest brokerages in the country
- Over 20 million consumer names synchronized in real time with the Google and Microsoft clouds
- Proven enterprise scale – in 2018 alone, MoxiWorks customers transacted 13% of U.S. residential real estate representing $267 billion in volume using the MoxiCloud
- The industry’s first open platform with more than 40 real estate technology and data partnerships that use and contribute to data in the MoxiCloud, including DocuSign, SkySlope, QuantumDigital, Imprev, RealScout, Buyside, MoveEasy, and LeadTrax
- 500,000 listings syndicated daily to publishers, including Zillow, Trulia, Realtor.com, and Juwai
- Complete brokerage control over all third-party data access
“The MoxiCloud is already doing most of what Upstream intended,” stated Baur. In an article from 2017, Baur had actually mentioned the possible solution, saying, “Brokerages funded Upstream with the goal of gaining control of their data… Brokers must realize that the vendor community and the open platform MoxiWorks provides, aka the MoxiCloud, has already solved this problem.”
Baur made one other very important point clear: MoxiWorks does not intend to replace or change the MLS industry. MoxiWorks has enjoyed and continues to expand on their current MLS relationships. However, MoxiWorks does contract directly with brokers to assume the full responsibility of securing, distributing and managing the brokerage’s own data. “MoxiWorks has always taken the security and the permitted use of the brokerage’s data assets with great seriousness,” Baur added, “and we intend to take that already high standard of care to the next level in this industry with the MoxiCloud.”
Learn more about the MoxiCloud open platform here.
About MoxiWorks
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks’ integrated tools are centered on sphere methodology that increases agents’ repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 40 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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For more information on this topic and other press inquiries at MoxiWorks, please contact Tiana Baur at tiana@moxiworks.com.
MoxiWorks Partners and Clients Fill 2019 Swanepoel Power 200 List
MoxiWorks is honored to have York Baur, our CEO, be recognized as an industry leader in the 2019 Swanepoel Power 200, which “ranks the most powerful leaders in the residential real estate brokerage industry,” as published by T360. Along with MoxiWorks, many of our brilliant clients and partners were featured on the list as well. We want to give them all a shout out – it is a privilege to work with all of these amazing people!
- Windermere Real Estate: OB Jacobi, Jill Jacobi Wood, Geoff Wood – Managing Principals
- Long & Foster Real Estate: Wesley “Wes” Foster – Chairman & CEO, Jeff Detwiler – President & CEO, and Cindy Ariosa – SVP
- Hanna Holdings: Howard “Hoddy” Hannah and Helen Hanna Casey – Chairman & CEO
- Howard Hanna: Howard “Hoby” Hanna IV – President
- Coldwell Banker Real Estate: Charlie Young – President & CEO
- Coldwell Banker Residential Brokerage: Jamie Duran – President, Orange County, Desert Region & San Diego Companies
- William Raveis Real Estate: Christopher “Chris” Raveis and Ryan Raveis – Co-Presidents
- Lyon Real Estate: Pat Shea – President
- Realty One Group: Kuba Jewgieniew – Founder & CEO, and Vinnie Tracey – President
- Crye-Leike Realtors: Harold E. Crye – President & CEO
- Michael Saunders & Company: Michael Saunders – Founder & CEO
- Intero Real Estate Services: Tom Tognoli – President & CEO
- Realty Austin: Jonathan and Yvette Boatwright – Co-Owners
Along with our wonderful clients, we also have some truly amazing partners. In fact, MoxiWorks has a growing list of over 40 integrated partnerships as part of the MoxiCloud open platform. Not surprisingly, many of our world-class partners made the 2019 Swanepoel Power 200 with us:
- QuantumDigital: Eric Cosway – EVP, and Freddie Baird – President
- Skyslope: Tyler Smith – Founder & CEO
- DocuSign: Georg Gerstenfeld – General Manager of Global Real Estate Solutions
- LeadingRE: Paul Boomsma – CEO
- Buyside: Charles Williams – CEO
- RealScout: Andrew Flachner – CEO
All About MoxiCloud’s Newest Partner: HomeKeepr
By Tiana Baur, Content Marketing Manager
HomeKeepr: the best place to find locally recommended home service pros
Recently, we announced one of our newest members of the MoxiCloud: HomeKeepr. HomeKeepr is a full suite of fully branded home maintenance and management tools that is redefining how real estate agents drive value for clients and engage with their communities. Real estate agents use HomeKeepr’s mobile apps and website widgets to unlock the power of their network by connecting clients with their most trusted home service pro relationships — everyone from landscapers to lenders. They’ve joined the MoxiCloud to help agents stay in touch with and remain valuable to past and prospective home-buying clients, generating more repeat and referral business.
Real Referrals by Real People
HomeKeepr is the only tool where homeowners can discover home service pros powered entirely by real referrals from real people they know and trust – their real estate agent! Homeowners can confidently search for professionals knowing their home will be in the care of someone who’s earned their reputation. Say goodbye to hours and hours spent searching and reading reviews!
Your own Mobile App
Upload your own personal directory of trustworthy home service pros to a fully branded mobile app that clients will rely upon to manage their homes for years after a sale. But the HomeKeepr app is much more than that.
It’s also a fully digital representation of the home. Homeowners upload pictures of appliance ID tags and within 24 hours find a full library of user manuals and warranty documents. Upload pictures of receipts and they’ll have at their fingertips a transaction log of every dollar they’ve spent on your home. The best part is that all of it is branded to the agent.
Stay in Touch
HomeKeepr keeps real estate agents in touch with clients long after a transaction through custom-branded blog posts and valuable home maintenance tips. The HomeKeepr branded blogs can be easily shared on all social platforms.
Widgets for your Website
HomeKeepr Widgets are a white-label solutions that turn your website into a destination for clients to return to for years after a sale. With just a couple of lines of code, agents can embed these widgets to create Home Pro Search and Homeowner Blog pages on their own website.
The Integration
The new integration with MoxiWorks, will allow agents to invite their clients to utilize HomeKeepr while the agent is working within their MoxiWorks account. Invited homeowners or prospective buyers will also receive agent-branded home maintenance tips and blog posts educating the homeowner on all things important for successful homeownership.
We’re thrilled to have HomeKeepr aboard! If you’re interested in getting this new tool added to your brokerage, simply contact your MoxiWorks Account Manager or if you’re new to MoxiWorks, you can contact us here.
Top 5 Things to Know as a Part-Time Real Estate Agent
By Tiana Baur, Content Marketing Manager
Being a part time real estate agent definitely has its pros and cons, but there are specific factors that may or may not persuade you to choose part-time over full-time. After all, throwing your whole self into something will often give you the better results, rather than trying to squeeze it into your already busy schedule. That being said, you have to start somewhere!
Here are five things to know as you start your journey as a part time real estate agent:
1. Keeping in touch with your sphere is even more important.
Since you don’t have time for farming and working leads, staying top of mind for those people you already know and talk to is essential. They’ll be your bread and butter for your real estate business. Make time for coffee/lunches and make sure to interact with them on social media, at the gym, your kid’s soccer practices, auctions, etc., etc.
2. Create a schedule and stick to it.
As a part time real estate agent, you have fewer hours to get things done than your colleagues, so making the MOST of that time is key. Being part time in anything means you have to be more purposeful about the hours you have in a day that are dedicated to that part of your life, and real estate is no different. In order to stay sane, try sticking to a very specific schedule. Pick three days a week you can show homes. Reserve two mornings for coffee meetings with past clients. Plan an hour or two each week for marketing. Whatever you do, make sure it works with your schedule so you can stay consistent with it and don’t burn out.
3. Collaboration is a necessary evil.
Since it’s not your primary business, you may have to share your commission with others. If you know you don’t have the time, pass the prospect or client along to a colleague you trust. It’s not ideal, but it’s better than only giving it partial attention and getting a less-than-desirable review that will live on the internet forever. Plus, let’s be honest, getting that referral fee is still a pretty nice pay day if this is just your side hustle.
4. Say goodbye to time off.
As with anything, having multiple jobs means less time off. However, in the world of real estate, this is true for pretty much everyone. Real estate has no “weekends,” so keep that in mind when you decide to take the plunge.
5. Plan on transitioning to full time.
Real estate isn’t really meant to be a part time gig – at least not by today’s standards, especially when you consider consumer expectations and how competitive being an agent is. Chances are you’re trying on the glass slipper to see if this new career is a perfect fit. If you love it and think it’s for you, plan on transitioning to it full time because you’ll: A. Be able to grow your business faster, B. Build a solid brand that keeps you top of mind, and C. Make more money.
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